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Director, Business Strategy and Planning

Job ID
R0118775
Date posted
09/12/2026

Why USAA?

At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.

Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.

We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.

The Opportunity

As a key member of the P&C Marketing Leadership Team, this role is responsible for enabling the P&C marketing organization to execute its strategy with focus, discipline, and measurable impact. Partnering closely with the SVP of P&C Marketing and senior leaders, this individual will lead the marketing operating model, ongoing marketing planning, governance that drives alignment and accountability, and execution efficiency across the marketing organization.  This role sits at the intersection of strategy and operations, translating business priorities/deliverables into actionable plans and ensuring the organization is focused on the initiatives that deliver the greatest value. The leader will oversee the marketing portfolio scope of responsibilities, drive integrated planning, manage execution against key priorities, and proactively identify risks, dependencies, and resource needs to keep initiatives on track.

 As the primary operational connector between Marketing, P&C, CMO CoS organization, and key business partners, this individual fosters cross-functional alignment, accelerates decision-making, and removes barriers to execution. Success in this role requires a strategic mindset, strong business acumen, and a bias for action, with the ability to move seamlessly between long-term planning and hands-on execution.

We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position will be based in San Antonio, TX.

Relocation assistance is not available for this position.

What you'll do:

  • Leads Executive Leadership Team member(s) and/or senior executives in the development of short and long-term strategic business goals and vision, encourage high-level strategic thinking, and support development of business-unit and functional strategies.
  • Facilitates, influences, collaborates and establishes accountability across senior leadership for strategic direction, planning and action.
  • Accountable for the development, execution, and maintenance to the policies, standards and procedures as it relates to the USAA strategy framework.
  • Oversees critical risks associated with their business objectives and activities to ensure they adhere to and support Enterprise Risk Management Framework.
  • Matures and facilitates the strategy management process in alignment with Function or Line of Business strategy to drive a robust capability in strategy formulation, strategy management, performance management processes and deliverables in coordination with 1st and 2nd line.
  • Responsible for the identification and oversight of the required planning budget for the organization to include financial management and adherence and tracking against the approved budget.
  • Conducts business strategy reviews to set the Function or Line of Business growth strategy and assesses progress of strategy achievement.
  • Oversees a team of employees responsible for supporting the development and communication of business plans; drives accountability and provides guidance to team members through performance management and development.
  • Builds and oversees a team of employees for assigned functional area through ongoing execution of recruiting, development, retention, coaching and support, performance management, and managerial activities.
  • Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

What you have:

  • Bachelor's degree; OR 4 years of relevant education and/or experience.
  • 8 years of directly related business planning consultation experience to include experience leading the development of business strategy for short-term and/or long-term goals.
  • 3 years of direct team lead or management experience.
  • Experience influencing and managing communication to senior executives, internal colleagues through concise, official and regular updates on status, progress, strategies and roadmaps.
  • Strong level business acumen in financial services or related industry, and a proven ability to balance strategic thinking with practical implementation skills.
  • Extensive experience working with clients/customers to realize business issues and develop a strategy for the business's direction from the gathered insights.

What sets you apart:

  • Experience owning end-to-end planning in a Marketing function.
  • Demonstrated experience managing priorities, balancing capacity and resources, and aligning teams on the highest-impact work.
  • Experience managing key initiatives, proactively identifying risks, dependencies, and opportunities to improve delivery and business outcomes.
  • Strong ability to facilitate leadership team routines including operating cadences that support informed decision-making and organizational alignment.
  • Experience developing executive communications, presentations, and strategic planning materials for senior leadership.
  • Strong ability to manager a team of project managers responsible for day-to-day management of cross-functional work.
  • Lead resource and headcount planning processes to ensure organizational capacity aligns with business priorities.

Compensation range: The salary range for this position is: $127,310 - $229,160.

USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.).

Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.

Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.

The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.

Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.

For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.

Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.

USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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